2024
Al Ghwasa
Modernizing a Legacy Industrial Brand with a Product-Focused Digital Experience.
Industrial Product Website Design
UX-Focused Digital Redesign
Know More
Al Ghwasa, a UAE-based leader in hospitality equipment, hydration testing, industrial safety, and marine tools, needed a clean, modern website that reflected their reliability and product expertise. I was tasked with redesigning their digital presence to improve user experience, showcase their extensive product catalog, and build trust with a polished, professional look.
Best Rated Industrial Website Redesign
Delivered a light, modern, and product-centric website that highlights Al Ghwasa’s industry expertise and vast product lineup. The redesign received great feedback for its clear layout, functional product pages, and thoughtful use of industrial-inspired colors — strengthening their digital credibility.
Problem
Outdated Website, Weak UX, and Poor Product Visibility.
The previous website felt dated, lacked visual hierarchy, and made it difficult for users to navigate or explore products efficiently. It needed a refresh that improved navigation, product discoverability, and overall trust through a clean, reliable design.
Solution
A Minimal, Product-Driven, User-First Website.
I reimagined the website with a clean industrial aesthetic, using a neutral color palette accented by blues, oranges, and greens for clarity and product segmentation. Custom pages were created for product highlights, detailed product pages with SEO-rich content, a searchable product catalog, inquiry forms, and interactive galleries.
Special features included multi-mode product showcases for hydration testers and an optimized mobile-friendly layout.
Concept
A Modern, Functional Platform That Drives Product Discovery.
The redesigned website improved user engagement, boosted product inquiry rates, and made it easier for customers to browse, learn, and connect with Al Ghwasa. It also reinforced the brand’s market positioning as a reliable, modern industrial solutions provider in the UAE.
More Works
(GQ® — 02)
©2024
FAQ
01
What does a project look like?
02
How is the pricing structure?
03
Are all projects fixed scope?
04
What is the ROI?
05
How do we measure success?
06
What do I need to get started?
2024
Al Ghwasa
Modernizing a Legacy Industrial Brand with a Product-Focused Digital Experience.
Industrial Product Website Design
UX-Focused Digital Redesign
Know More
Al Ghwasa, a UAE-based leader in hospitality equipment, hydration testing, industrial safety, and marine tools, needed a clean, modern website that reflected their reliability and product expertise. I was tasked with redesigning their digital presence to improve user experience, showcase their extensive product catalog, and build trust with a polished, professional look.
Best Rated Industrial Website Redesign
Delivered a light, modern, and product-centric website that highlights Al Ghwasa’s industry expertise and vast product lineup. The redesign received great feedback for its clear layout, functional product pages, and thoughtful use of industrial-inspired colors — strengthening their digital credibility.
Problem
Outdated Website, Weak UX, and Poor Product Visibility.
The previous website felt dated, lacked visual hierarchy, and made it difficult for users to navigate or explore products efficiently. It needed a refresh that improved navigation, product discoverability, and overall trust through a clean, reliable design.
Solution
A Minimal, Product-Driven, User-First Website.
I reimagined the website with a clean industrial aesthetic, using a neutral color palette accented by blues, oranges, and greens for clarity and product segmentation. Custom pages were created for product highlights, detailed product pages with SEO-rich content, a searchable product catalog, inquiry forms, and interactive galleries.
Special features included multi-mode product showcases for hydration testers and an optimized mobile-friendly layout.
Concept
A Modern, Functional Platform That Drives Product Discovery.
The redesigned website improved user engagement, boosted product inquiry rates, and made it easier for customers to browse, learn, and connect with Al Ghwasa. It also reinforced the brand’s market positioning as a reliable, modern industrial solutions provider in the UAE.
More Works
(GQ® — 02)
©2024
FAQ
01
What does a project look like?
02
How is the pricing structure?
03
Are all projects fixed scope?
04
What is the ROI?
05
How do we measure success?
06
What do I need to get started?
2024
Al Ghwasa
Modernizing a Legacy Industrial Brand with a Product-Focused Digital Experience.
Industrial Product Website Design
UX-Focused Digital Redesign
Know More
Al Ghwasa, a UAE-based leader in hospitality equipment, hydration testing, industrial safety, and marine tools, needed a clean, modern website that reflected their reliability and product expertise. I was tasked with redesigning their digital presence to improve user experience, showcase their extensive product catalog, and build trust with a polished, professional look.
Best Rated Industrial Website Redesign
Delivered a light, modern, and product-centric website that highlights Al Ghwasa’s industry expertise and vast product lineup. The redesign received great feedback for its clear layout, functional product pages, and thoughtful use of industrial-inspired colors — strengthening their digital credibility.
Problem
Outdated Website, Weak UX, and Poor Product Visibility.
The previous website felt dated, lacked visual hierarchy, and made it difficult for users to navigate or explore products efficiently. It needed a refresh that improved navigation, product discoverability, and overall trust through a clean, reliable design.
Solution
A Minimal, Product-Driven, User-First Website.
I reimagined the website with a clean industrial aesthetic, using a neutral color palette accented by blues, oranges, and greens for clarity and product segmentation. Custom pages were created for product highlights, detailed product pages with SEO-rich content, a searchable product catalog, inquiry forms, and interactive galleries.
Special features included multi-mode product showcases for hydration testers and an optimized mobile-friendly layout.
Concept
A Modern, Functional Platform That Drives Product Discovery.
The redesigned website improved user engagement, boosted product inquiry rates, and made it easier for customers to browse, learn, and connect with Al Ghwasa. It also reinforced the brand’s market positioning as a reliable, modern industrial solutions provider in the UAE.
More Works
©2024
FAQ
What does a project look like?
How is the pricing structure?
Are all projects fixed scope?
What is the ROI?
How do we measure success?
What do I need to get started?